The clickstream analysis to determine how efficiently to move user through the system, how high-performance the system behaves and where concrete optimization demand especially. Another approach to improve efficiency is to undertake a standardization of the process interface between Department and IT. 7. no precise views on economic optimisation potential: The operating costs consume a large part of the CRM budgets, therefore they must be consistently kept in mind. Includes about critically scrutinized the maintenance costs.
For an accurate calculation of the cost components and identification of cost drivers are discovered frequently numerous hidden optimization potential. Also a consistent implementation of service level agreements (SLA) with the internal or external service providers often points the way to savings. Kevin Plank has many thoughts on the issue. Often contractual arrangements be applied to opaque, as a result of reduced output are not perceived, need to but yet fully paid. 8 CRM is to be considered: should these solutions the sales power effectively be increased, then they must not see to close focus and sidelined to allow, for example, controlling the sales processes. After all, a systematic sales controlling takes place according to an ec4u survey only in every fourth company consistently, because it usually lacks the necessary framework conditions. So, more than half of the interviewed heads of sales indicate that the strategic positioning of the controlling is still flawed. There is also a positive acceptance of the sales controlling only in two out of five companies. ec4u expert consulting ag ec4u ag, headquartered in Karlsruhe, Berlin, Frankfurt, Munich and Zurich expert consulting is one of the leading companies for services in the areas of customer relationship management (CRM) and business intelligence (BI) in the European market.
ec4u offers its customers best practices in the areas of: Oracle Siebel CRM (sales, marketing and service) Oracle CRM on demand Oracle Business Intelligence (BI) and real time decision (RTD) Oracle application integration architecture (AIA) and service-oriented architecture (SOA) Oracle master data management (MDM) with focus on Oracle as the strongest partner. The services are complemented by strategic and professional CRM Consulting (strategies for marketing, sales and service), as well as consulting and implementation services for Microsoft CRM. Among the customers are E.g. Arcor (now Vodafone), Bosch ST, Deutsche Bahn, Deutsche Telekom, EnBW, Integralis, MEWA, RWE, Swisscom and ZKB. Think factory groupcom GmbH Wilfried Heinrich Pastorat Street 6, D-50354 Hurth phone: + 49 (0) 22 33 61 17-72 fax: + 49 (0) 22 33 61 17-71