She is of if considering, therefore, that independently of the size or the branch of activity where they act, all the efforts will have to be undertaken by the managers of the companies, in the direction of its preservation and continuity, therefore thus, the society as a whole will be benefited (LIGHT apud LANSBERG, 2002, P. 03). As Fridman (1994), one of the negative points for the familiar company is the capital scarcity, due to impossibility of these to catch public resources. This makes it difficult the magnifying of the businesses, confuses the maintenance of a state of liquidity for the proprietors and tends to make impracticable the capital increases. 5G spectrum may not feel the same. However a great enterprise learning of the management exists that operates with limited resources, therefore is difficult to arrive at a consensus if the related scarcity is a negative or positive factor for the organization of familiar structure. Donelley (1980) approaches that some factors exist that are harmful to the continuity of the familiar enterprise when not prevented, go to elencar them. The conflicts of interests between the members of the family that can result in decapitalization of the company in case that it has divergent financial interests as inefficient controlling use, lack of discipline, financial secrecy in addition, nepotism, exacerbo of personal problems with administrative and the lack of lines of direction.
Still according to author, the absence of disciplines how much to the use of the resources, and the distribution of the shares, is another negative point of the related familiar structure, the familiar members want great amounts of the profit, exactly without knowing if it has availability for such. The invariant marketing is also a preoccupying factor for the related institutions, the familiar interests contributes to desnortear the focus that would have to be the satisfaction of the customer. As Ricca (2007), in usually a familiar structure is defined by possesss the control and the command of the organization at the hands of one or more families, father, brother, children, nephews and aggregates, that is, possess the majority of the familiar ones exerting some activity, generally of management, as form to perceive monthly allowance for a reason or purpose remuneration, and conseguinte what if he evidences, are that the majority of these companies who act in such a way findam for closing its doors precociously, where good part do not arrive at second generation and only one very small number arrives at the third generation and a lowermost percentage of these familiar structures reaches fourth.