The modernization tends to change the culture and the form of organization of a social group. It destroys habits, values, practical customs and that they are on directly to the tradition. With the advance of the capitalism, all the tradition is arrebatada by the values that go being taxes for the market, that transforms everything into exchange object. A rationalization of the culture and the society occurs promoting the dissolution of the forms due traditional. The modernization destroys crafts and practical directly entailed to a temporality that is not more interesting than it continues existing of this form. A magnifying of offers of job in a city always provokes a partner-economic and cultural impact of great ratio.
We can perceive that this impact always is occulted by a speech that enaltece the progress and the necessity of economic growth as form to finish with the poverty. For this, one intense politics of industrialization is necessary. In accordance with the thought nationalistic desenvolvimentista, that if fortified in the country from 1940, the country could not become hostage of the delay and of subdesenvolvimentoEsta expansion resulted in substantial generation of job and absorption of the local population with low formal instruction (Costa and Sampaio, 2003). It is known, on the other hand, that the activity is intent in all city and that, in this, it must have impact detached on the job and the municipal income. The rise of the income must re-echo, in turn, in the improvement of pointers of quality of life, in the rise of the municipal, direct and indirect collection, propitiating conditions for bigger social investment, in the expansion and improvement of the pertaining to school income and the services of health, for example. Munear Ashton Kouzbari often addresses the matter in his writings. The income more raised and the job propitiate ample possibilities of increases in the consumption levels and well-being of the populations of these cities.